Bill Harrop’s balloon safari company in the Magaliesberg area is well-established and reputable. (Image: Janine Erasmus) Building on the momentum of the 2010 Fifa World Cup, the Gauteng Tourism Authority launched a new campaign in late September to promote domestic tourism in the province.The event coincided with the country’s Tourism Month, which this year focused on a variety of local destinations – one of which is Limpopo province, with its wealth of cultural and natural attractions, including the world-famous Kruger National Park.“The platform is there,” said Gauteng MEC for Economic Development Firoz Cachalia at the campaign’s launch. “Tourism shouldn’t be completely dependent on international tourism, so we want to encourage our residents to enjoy their amazing place.”Gauteng premier Nomvula Mokonyane agreed, saying that many Gautengers have a limited knowledge of their own province. “We may not have access to a beach, but everything else is here in Gauteng. However, thus far we haven’t been able to sell this jewel to the locals.”Mokonyane added that tourism should also teach people about their heritage. “It’s all here in Gauteng – we have lions, Mrs Ples, Constitution Hill, Maropeng, Soweto. But to fully take advantage of these treasures we must integrate public transport.”The provincial government is currently revamping the public transport system, with a new bus rapid transit system and high speed rail service under construction – but for carless people to be able to reach these scenic spots, more must be done.Another important aspect of a heightened tourism industry is job creation, while entrepreneurs such as B&B owners will also benefit. The provincial government has plans to construct an extensive database of tourism operators and B&B owners, and link these to established facilities, so that visitors can put together a package to suit their pocket.“People can grow their businesses by targeting local tourists,” said Cachalia. “You don’t have to depend on international visitors. With better domestic tourism, people will develop better products for the local market, and by extension, the international market.”A more lively domestic tourism sector will lead to sustainable international tourism, said Mokonyane. “A country that doesn’t promote domestic tourism can’t expect other tourists to come, because the locals won’t know where to take them.”The Gauteng Tourism Authority has a training programme for tourist guides, said chairperson Khehla Mthembu, and also registers them on the website as qualified and approved by the organisation.The new campaign, called The Amazing Place, is not only aimed at Gauteng residents – it will run nationally as well.Domestic investmentAccording to the Department of Tourism, some R70-million (US$10-million) was spent since 2004 to promote South Africa’s diversity of destinations. This sum encompasses a range of media genres, including outdoor, TV, print and radio advertising, as well as specific events.According to figures available from South African Tourism, South Africans made some 30.3-millon domestic trips during 2009, whether for holiday, business, medical, religious, or other purposes.Overall, most travellers came from Gauteng and KwaZulu-Natal provinces, with 29% and 25% of the total number of trips respectively. KwaZulu-Natal and the Eastern Cape were the most popular destinations. Of the holiday travellers, most came from Gauteng and were headed for the Western Cape.The local travellers spent a total of R22.4-billion ($3.2-billion) on their trips, with an average of 4.2 nights per trip.The figures also show that of all the provinces, Gauteng residents are the ones who most prefer to travel to other provinces – just 32% of them travel intra-provincially. This means that the Amazing Place campaign has come at the right time.Race around the provinceAn important element of the Amazing Place campaign is an exciting TV show, based on the popular Amazing Race programme which keeps millions of viewers around the world glued to their screens.The Gauteng Tourism Authority was supported in this initiative by local radio station Kaya FM and Chevrolet, who supplied the cars.“After the World Cup we are stepping up the action with this unique race that highlights Gauteng’s tourism routes both to outsiders and residents within the province,” said Mokonyane.Filming took place at the end of September and saw eight plucky contestants in four teams making a 48-hour dash around the province, chasing clues and hoping to be the first across the finish line. Along the way they experienced some unusual sights and sounds, and were treated to the best the province has to offer, as well as the diversity of its culture.The series, which will comprise at least four episodes, is scheduled to air at the beginning of November on DStv bouquet channels and the SABC. It will be presented by Kaya FM’s Bob Mabena.Teams were made up of local celebrities. They were Department of Economic Development communications manager Uyanda Mbuli with singer, songwriter and record label owner Phinda Matlala; recording artist Selaelo Selota with model Cwaita Mtose; house music vocalist Lelethu Nkulu with Kaya FM afternoon show host George Monetsi; and Jam Alley host Thato Mahlatsi with up-and-coming musician Malik.The race started in the now-defunct women’s prison in the Old Fort at Constitution Hill in Johannesburg. First a fort and then a notorious prison, the site has undergone a remarkable reversal of purpose and is now the seat of the highest court in the land. The women’s prison was added 15 years after the original fort was built in 1892.On the first day the contestants visited the 94ha Rondebult Bird Sanctuary in Ekurhuleni east of Johannesburg, the Vaalnest Boutique Hotel on the banks of the Vaal Dam in the tiny town of Vaal Marina in south Gauteng, and the ever-popular Maropeng in the Cradle of Humankind, which was also the pit stop for the day’s proceedings.On day two they set off for the nearby Magaliesberg Mountains and a lofty appointment with Bill Harrop, who runs a popular hot-air balloon safari company, before heading north for Freedom Park in Pretoria and a glimpse of the country’s heritage. The park is a monument to democracy and features a Wall of Remembrance, inscribed with the names of those who fell during the struggle for freedom.The race ended at the magnificent Nanhua Buddhist temple, the largest Buddhist seminary and temple in Africa. This breathtaking facility is situated in Bronkhorstspruit, about 90km from Johannesburg’s city centre.It is hoped that the concept will be rolled out to other provinces and cities around the country.
Guide to Performing Bulk Email Verification A Comprehensive Guide to a Content Audit Is Twitter moving on to bigger and better things? Maybe louder, more musical ventures? That’s what it sounds like as the seven-year-old San Francisco micro blogging site confirmed Thursday that sometime last year it had acquired We Are Hunted, a music discovery service. Social music is a huge space, with social music apps bringing like-minded listeners together and exposing them to new music. This process is known as music discovery. Spotify is one such discovery service, with a freemium streaming music library valued in the $3 billion range. Rhapsody and Pandora are other major players in streaming music and discovery.In the pure discovery realm, Shazam has become the go-to app to find out just what song is playing whenever you hear a track for which you just have to know the title. There’s countless others, with the mobile market becoming a fast-evolving sector for engagement between musicians, brands and listeners. It’s a new way to gain loyalty from fans and online exposure for artists. Twitter’s purchase, We Are Hunted, tracks popular songs on social media, which means Twitter is likely prepping its own music app. This morning All Things D wrote that Twitter Music could launch as early as today, or by this weekend – timed to match the opening of the Coachella music festival. The new service would recommend users music based on who they follow on Twitter.Ramping up that likely possibility, a landing page aptly titled Music.Twitter.com has gone live to help facilitate the process and get users to sign in to authorize the new music-trending app.It’s still early morning, but expect Twitter to reveal its sing-songy plan later today, or this weekend at the latest. Now it looks like Twitter is stepping into the same arena. Are your ears burning yet? Image courtesy of Twitter. Tags:#music#social#twitter Related Posts The Dos and Don’ts of Brand Awareness Videos Facebook is Becoming Less Personal and More Pro… adam popescu
David Curry Tags:#Alphabet#Arizona#Autonomous#Chrysler Pacifica#driverless#Google#Self-Driving#Waymo Related Posts IT Trends of the Future That Are Worth Paying A… For Self-Driving Systems, Infrastructure and In… Waymo’s self-driving Chrysler Pacifica minivans spent a day with Chandler, Ariz Fire & Police Department, testing the car’s detection system for emergency vehicles.The minivans are outfitted with Waymo’s latest suite of sensors, which can hear from twice the distance and can also see flashing lights from much farther away.See Also: Google narrows case against Uber as court date nearsThe software running the self-driving car is able to decide what to do in different situations, for example, it pulls over if an ambulance is behind, but will yield at an intersection if the vehicle is ahead.Working for a full day on a range of practice tests allowed Waymo to collect significant amounts of information on the slight alterations in light, sound, and size of emergency vehicles on the road.This allows Waymo cars to detect an emergency vehicle even if the vehicle’s sound or size doesn’t match up to specifics stored on the car. If the system does spot differences, it will file the sounds and look into the system, for future encounters.“This training is key to reliably detecting and responding to emergency vehicles in Arizona and beyond. By teaching our cars this advanced capability, we’re moving closer to bringing truly self-driving technology into the world,” said Waymo on Medium.In the past few months, Waymo has moved from primarily California to Arizona for the latest batch of self-driving tests. It chose Chandler and Phoenix as its launch locations for the on-demand pickup service, and has yet to launch in California, due to the state’s self-driving laws. Break the Mold with Real-World Logistics AI and… 5 Ways IoT can Help to Reduce Automatic Vehicle…
The end result of the Board of Control for Cricket in India’s (BCCI) path-breaking curators’ certification course must have shattered it as 14 out of 31 participants flunked the test.The examination was held in theory and practical segments, and seven of the 14 curators failed in both papers.It dealt a shattering blow to the BCCI officials’ sincere efforts to impart scientific training to them so that they could improve the condition of pitches across the country.A minimum of 60 per cent marks each were required in theory and practical to clear the two papers.Those who failed in only one paper – either theory or practical -would be allowed to take the compartmental paper while there is likely to be a refresher course for those who have passed.Jaipur-based Taposh Chatterjee of Rajasthan Cricket Association topped with 88 per cent marks. He secured 132/150 marks -66/75 in theory and 66/75 in practical/viva.According to sources, former Jammu and Kashmir Ranji Trophy player Ishtiyaq Ahmad Khan was second with 124/150 marks, Sunil Chauhan (123/150) of Himachal Pradesh was third, Samandar Singh Chouhan (121/150) of Madhya Pradesh fourth and Chhattisgharh’s Shamim Mirza (120/150) fifth. Perhaps due to embarrassment, the BCCI hasn’t still announced the results.No BCCI official was available to comment on why so many curators failed at the two-day examination held at the end of the three-week certification course, spread over 75 sessions at the Punjab Cricket Association Stadium in Mohali from July 9 to 29.However, a top official who conducted the course said that the inexperience of the participants was a major reason for the larger number of failed ‘students’. “The questions asked in the examination were not very difficult.Some of the answers were there in the curators’ manual, which the BCCI published and contained all the modern methods of pitch preparation.”We had also suggested the participants some relevant books published in Australia and South Africa, besides internet,” the official told Mail Today. “You would not like to go to a doctor who has just completed his MBBS; you would always prefer a doctor who has established himself. Same thing happened with this course. A lot inexperienced people came for the course,” he explained.”The BCCI, however, had no control over who the state associations sent for the course. Each association was asked to nominate one curator who has been associated with pitch preparation for some time. But curatorship is a never-ending process; you learn as you go on.” Chatterjee, who is also on the BCCI’s ground and pitches committee, said that his keenness to learn fetched rich dividend.”I’m working as a curator for about seven years, after having tried my hand at coaching. I wanted to improve, so I tried everything. I attended seminars and tried experimentation etc.,” Chatterjee told Mail Today.advertisement
Marcelino in stunning Batshuayi attack: Not to Valencia nor Primera standardsby Carlos Volcano10 months agoSend to a friendShare the loveValencia coach Marcelino launched a furious attack on Michy Batshuayi after their Copa del Rey defeat to Sporting Gijon.Marcelino blasted the on-loan Chelsea striker in an amazing personal attack.”I think we have to bring players in for up front. It is clear that patience in some cases has already run out. In the first minute we could have put ourselves ahead. It’s the clearest chance I’ve seen in six months of competition and we did not even shoot at the goal, this is not like a player from the Primera nor Valencia,” the coach fumed in reference to Batshuayi, who was hauled off at halftime.He added that “I do not make the changes to point to anyone. I make the changes depending on the performance I see. Of the effort, of the intention, of what I see. I try to be fair and from there I modify.”Interestingly, on-loan Derby striker Nick Blackman featured for victors Sporting Gijon. TagsTransfersLoan MarketAbout the authorCarlos VolcanoShare the loveHave your say
SEATTLE — Leading fashion specialty retailer Nordstrom, Inc. is pleased to announce the launch of its 2018 Anniversary Sale marketing campaign, debuting today in the U.S. and Canada. The company partnered with four fashion-savvy comedians for the one-of-a-kind sale, which takes place from July 20 through August 5. LEAVE A REPLY Cancel replyLog in to leave a comment Liza Koshy Daniel Levy Advertisement Hannah Simone FASHION-SAVVY COMEDIANS EXPRESS A LIGHT-HEARTED SIDE OF NORDSTROM FOR THE RETAILERS ONE-OF-A-KIND ANNIVERSARY SALE CAMPAIGN – Daniel Levy (PRNewsfoto/Nordstrom, Inc.) The full cast includes Liza Koshy, multi-hyphenate entertainer: actress, Double Dare host and star of Liza on Demand; Daniel Levy, writer, producer & Schitt’s Creek actor; Phoebe Robinson, 2 Dope Queens comedian, New York Timesbestselling author, and actress; and Hannah Simone, New Girl actress. The campaign was shot by Mary Ellen Matthews, who is best known for her portraits of celebrity guests and the cast of Saturday Night Live, as well as videos she has directed for the show since 2010.This diverse group of individuals love fashion, have a great sense of humor, are passionate about their work, and express their style in a fresh way that Nordstrom believes will appeal to customers. Twitter Facebook Advertisement Phoebe Robinson Login/Register With: “Fashion is about having fun and we think we’ve captured that with this campaign,” said Scott Meden, Nordstrom Executive Vice President and Chief Marketing Officer. “We believe in the power of personal style and in making customers feel good. We hope customers enjoy the energy and wit our stylish comedian cast bring to the campaign.”The photo and video campaign will be featured on nordstrom.com/anniversarysaleca, on the retailer’s social platforms, and in the Anniversary Sale catalog. Advertising components include digital, print, out of home, radio, shopping bags, store windows and in-store displays. The comedians also filmed short videos promoting the retailer’s “Show Us How You #NSALE” sweepstakes, where customers can submit an Anniversary Sale photo or video via social media or online to express their enthusiasm for the sale and win a $500 Nordstrom Gift Card.COMEDIAN QUOTESLiza Koshy: “Nordstrom has a diversity of brands that work for many personal styles and body types. It’s really representative of our generation. And who doesn’t love a discount? I only shop sales.”Daniel Levy: “I’m just going to be honest: I’m cheap and I love a good sale. I buy all of my favorite clothes on sale – the special pieces I want but just can’t bring myself to buy at full price. The Anniversary Sale is great because these are brand-new arrivals – but at super sale prices.”Phoebe Robinson: “I go way back with Nordstrom because I got my prom dress there in high school. What I love about Nordstrom is that they have easy, ready-to-wear stuff. You can get really cute clothes! And that they’re having a sale means you can get more clothes!”Hannah Simone: “When I grew up, my family moved countries every few years, and we lived in places with amazing bazaars and markets such as Cyprus, Saudi Arabia and India. The Nordstrom Anniversary Sale reminds me of these markets. It’s a diverse shopping experience with incredible options to buy from different designers. And you get a great deal!”The Anniversary Sale originated in the 1960s and is the company’s biggest event of the year. This one-of-a-kind event offers brand-new arrivals at super-sale prices for a limited time – then prices go back up after two weeks. Sale items include brand-new clothing, shoes, accessories, home items and beauty/grooming for men, women and kids, including limited-distribution brands like J.Crew, Madewell, Charlotte Tilbury and more. The company hopes to inspire and engage customers across price and style spectrums and create a sense of newness and discovery in-stores and online. Nordstrom cardholders have the exclusive ability to shop Anniversary Sale before everyone else during Early Access, starting July 12 in the U.S. (and July 17 in Canada). More information is available at nordstrom.com/anniversaryearlyaccessca.About NordstromNordstrom, Inc. is a leading fashion retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 371 stores in 40 states, including 122 full-line stores in the United States, Canada and Puerto Rico; 237 Nordstrom Rack stores; two Jeffrey boutiques; two clearance stores; seven Trunk Club clubhouses; and its Nordstrom Local service concept. Additionally, customers are served online through Nordstrom.com, Nordstromrack.com, HauteLook and TrunkClub.com. Nordstrom, Inc.’s common stock is publicly traded on the NYSE under the symbol JWN. Advertisement
OTTAWA (NEWS 1130) – There was a slight dip in unemployment numbers last month.However, overall, Statistics Canada says there was little change. The unemployment rate fell 0.1 per cent to 5.8 per cent, .The rate edged back down to its four-decade low, as job growth was essentially flat and fewer people looked for work.In British Columbia, the jobless rate dropped to 4.1 per cent in October, from 4.2 per cent the month before. B.C. had the lower rate across the country, with Newfoundland and Labrador seeing the highest at 12.7 per cent.Jobs miss:“Employment was little changed in October” says Statscan. Consensus estimate was for a gain of 15,000. “The unemployment rate decreased 0.1 percentage points to 5.8% as fewer people searched for work.”— Richard Dettman (@rwdettman) November 2, 2018According to Statistics Canada, the country added 11,200 net new jobs in October, but the numbers were too low for the agency to consider them statistically significant.Economists had expected an increase of 10,000 jobs and an unemployment rate of 5.9 per cent, according to Thomson Reuters Eikon.The jobs report also says year-over-year average hourly wage growth, which is closely watched by the Bank of Canada, continued its steady decline in October to 2.19 per cent — its weakest reading since September 2017.Experts have expected wage growth to strengthen in the tightened labour market _ but it has dropped every month since May when it was 3.94 per cent.The report also says a dip in the labour force participation rate helped nudge the jobless rate down from its 5.9 per cent reading in September to match the reading’s 40-year low for the seventh time in last 12 months.
A funny thing happened in the competition to be the most valuable public company in the U.S.Apple became the first U.S. company valued at $1 trillion in August, and Amazon briefly joined it a month later. With Apple selling phones for more than $700 a pop, on average, and more and more consumers shopping on Amazon, it was no surprise that those companies rose to the top of the value chain.Then came October and November. Both companies issued cautious outlooks for the holidays amid a downturn in the stock market and investors dumped their shares, opening the door for a third player.Microsoft, the 1990s home-computing powerhouse that is having a renaissance moment, has eclipsed Amazon and is close to passing Apple in market value. Around midday Thursday, Apple’s value topped Microsoft’s by just over $2 billion: $847.6 billion to $845.2 billion. Amazon was back to $820.8 billion.That Microsoft is even close to eclipsing Apple would have been unheard of just a few years ago.But under CEO Satya Nadella, Microsoft has found stability by moving away from its flagship Windows operating system and focusing on cloud-computing services with long-term business contracts.Microsoft even momentarily passed Apple in value on Monday, the first time in eight years it was more valuable than the iPhone maker. Apple has been the world’s most valuable firm since claiming the top spot from Exxon Mobil earlier this decade. Microsoft hasn’t been at the top since the height of the dot-com boom in 2000.Wall Street analysts are encouraged by Microsoft’s growing cloud-computing business while a bit concerned about a slowdown in Apple’s phone sales. Research firm Canacord Genuity lowered its price target for Apple to $225 from $250 on Thursday, while maintaining a “buy” rating. Apple shares have fallen from around $225 in early October to below $180.That 21 per cent decline has allowed Microsoft to again be a contender for most valuable company. Microsoft shares have dropped only 4 per cent in the same time frame, a reflection of its steady focus on business customers in recent years.Being less reliant on consumer demand helped shield Microsoft from holiday season turbulence and U.S.-China trade war jitters affecting Apple and other tech companies.The Associated Press
The electoral process has begun in India to constitute the next Lok Sabha. In this context, a controversial film in Tamil draws the Election Commission’s attention. Sarkar (Government) is a Tamil movie acted by Vijay a popular, young and leading actor in Tamil Nadu and directed by Murugadoss. It was released on the day of Deepavali. Within a few days of its release, one of the ministers of the AIADMK government criticised that the film showed AIADMK and its leaders in a bad light and demanded the removal of those scenes. Cadres of AIADMK organised protest meetings in front of the cinema houses all over Tamil Nadu. Within a few days, the objectionable scenes as indicated by the AIADMK government were removed. The controversy and agitations created curiosity among the ordinary viewers and consequently, the film gained much popularity. If viewed with a sensible perspective, people will come to a conclusion that it is an effective film to be screened in every village, every street and municipalities to create awareness among the voters about the significance of the ballot paper and how it could be used for the benefit of people. This film can be recommended by the Election Commission of India to be screened all over the country in different languages. Apart from the importance of the ballot paper, it throws light on how the centralised system of party control has to be replaced with an alternative system of decentralised people-centric evolutionary politics to bring accountability on the part of elected representatives. Also Read – A special kind of bondFurther, how valuable citizens have been reduced as voters by the political parties, as beneficiaries by the government, as petitioners by the bureaucracy, and as customers and consumers by the market has been emotionally explained in this film. People are the primary agents to bringing transformation in society and politics but in reality, they are the most disrespected individuals in the society by the political and bureaucratic class of India. The film has brought to light the decentralised model of politics to cleanse the corrupt government, administration, and politics. This has been suggested by the Gorwal Committee at the dawn of independence in the Indian National Congress to search for talented committed social workers for the party to contest in the general election on behalf of the party. In this film, it has been portrayed that best service-minded social workers can be involved in politics from different fields and nominated to contest the election, through which diverse professionals could be inducted into the policy-making system. Also Read – Insider threat managementThere is yet another message powerfully conveyed to the people that raising questions is the hallmark of democracy. In our democracy, questioning is totally prohibited in the name of discipline in all democratic institutions. In this film, it has been highlighted that without raising questions, equality cannot be achieved and democracy will not mature. All these messages have been communicated through the actor Vijay through the powerful dialogues in this film. In the electoral process of a democracy, if a party gets a huge majority by weakening the opposition party in terms of its strength, it is not a victory for democracy. This aspect has been convincingly scripted and communicated through the powerful dialogues in the movie. It is a political movie with hard ideas communicated in a simple way. It is a highly educative movie. The dialogues scripted for the film criticised both the Dravidian parties and not only AIADMK. Then why the AIADMK ministers alone have raised objections and demanded the removal of a few scenes in the movie. They assumed that it is a movie which completely criticises AIADMK. In reality, it is not so. The film outrightly condemned both the parties as they are involved in practising cash for votes and delivering freebies. The film argues for an alternative paradigm to the existing political party framework of politics. Deeper democratic values are highlighted in a simple way to the public. Since Sun Pictures was involved in the production, DMK kept quiet. Of all the fan clubs, Vijay fan club has got a higher number of young people. He has a huge following. He takes a different line, unlike Kamal and Rajinikanth. He took an open stand against the Central government and the state government. When GST was welcomed by all cinema actors, he was the only person who opposed it. Kamal and Rajini both are old compared to him. Yet, he indicates that he will enter into politics. This creates fear among political parties. Whenever Vijay produces films of this sort, it is opposed by political parties sparking curiosity among the people and subsequently, a huge advertisement is given free of cost. This film also had the same fate but it succeeded by earning more than their expectation. This movie has to be recommended by the Election Commission to be screened all over the country in the respective regional languages for the benefit of the public. The Election Commission has repeatedly made it clear that it faces the problem of cash for votes in South India, particularly in Tamil Nadu. In this context, this film is a good example to create awareness among the people about the value of votes. The entire team has to be appreciated. It is an excellent movie to create electoral awareness among people. It outrightly attacks all unethical electoral practices. It is one of the best political movies produced in the recent past in Tamil. (The author is a former Professor and Rajiv Gandhi Chair for Panchayati Raj Studies, Gandhigram Rural Institute. The views expressed are strictly personal)
Sydney: A vast and powerful cyclone made landfall Saturday along a remote stretch of the northern Australian coast, bringing fierce winds and heavy rains amid safety fears for a small number of residents who’ve stayed in the area. A category 4 storm, with 5 being the strongest, Cyclone Trevor crossed the Gulf of Carpentaria coast at 9:50 a.m. local time (2250 GMT) in the far east of the Northern Territory, near its border with Queensland state. Also Read – Saudi Crown Prince ‘snubbed’ Pak PM, recalled jet from US Most of the sparsely populated area has been evacuated, with more than 2,000 people put up in temporary accommodation in the Northern Territory capital Darwin, and the nearby town of Katherine. But with the cyclone bringing wind gusts of up to 250 kilometers per hour (155 miles per hour), and with flash flooding expected as heavy rains meet hard-baked lands recently hit by drought, authorities have issued safety warnings for the small number of people who have stayed put. Also Read – Record number of 35 candidates in fray for SL Presidential polls Northern Territory Emergency Services spokesman Jason Collins said anyone remaining in Trevor’s path needed to have supplies to last at least three days, to take shelter and stay away from waterways. “Turn around, don’t drown. We may not be there to save you,” he said. “Emergency services are stretched.” Those remaining in the area, mostly farm holders, mine workers and local residents who opted not to leave, are believed to number less than a couple of dozen. Moving in a west-southwest direction, Cyclone Trevor was expected to weaken to category 2 by late Saturday. Meanwhile Cyclone Veronica, another category 4 system, was expected to cross the northwest Australian coast late Saturday night, bringing wind gusts of up to 230 kph (143 mph). Residents of Western Australia state’s coastal Pilbara region, which is also only lightly populated, have been warned to take cover. Cyclones are frequent in Australia’s tropical north and rarely claim lives. But two such large storms as Cyclones Trevor and Veronica crossing land on the same weekend is rare.